Email Marketing Campaign

Social algorithms change, but the inbox remains the most direct line to your customers. A well-crafted email campaign generates more conversions than almost any other digital channel—but only if it gets read.

At Rose x Trowel, we combine high-converting copywriting with responsive design. We don’t just use a generic template; we build an email experience that reflects your brand. We focus on the compelling visuals and storytelling and prioritize deliverability, mobile responsiveness, and clear calls-to-action.

Building a Sequence? Need a 3-part Welcome Series or a dynamic engagement flow? Simply add this product to your cart multiple times (e.g., Quantity: 3) to commission a multi-email narrative. We will structure them to deploy sequentially for maximum impact.

What’s Included:

• Strategy & Subject Lines: We craft compelling subject lines and pre-header text designed to maximize Open Rates.

• Custom Design: A mobile-responsive layout featuring your branding, images, and clear hierarchy.

• Professional Copywriting: We turn your bullet points into persuasive body copy that drives clicks.

• Asset Management: Sourcing of stock photos or formatting of your provided images.

• Technical Setup: We handle the link testing, button formatting, and footer compliance.

The Digital Stationery Benefit: Because we build this directly inside your Email Service Provider (ESP), the final design isn’t just a one-time asset. It remains in your library, allowing you to duplicate and reuse the layout for future email messages produced in-house. It’s the perfect way to set up your professional digital stationery for long-term DIY success.

Supported Platforms: We work with all major platforms. We are MailChimp Certified and Constant Contact Partners, meaning we have deep expertise in their ecosystems.

• New Favorite: We are currently exploring the power of self-hosted automation with Fluent CRM.

• Learn More: Want to know which platform is right for you? More information available at our blog.

Prerequisites (Client Responsibility):

• Platform Access: You must have an active account with an Email Service Provider and share that access with us. We will reach out with instructions.

• Subscriber List: You must provide the list or segment of contacts you wish to target.

Deployment & Management: We don’t just hand you a mockup; we handle the distribution.

• Staging: We build the email directly inside your marketing platform.

• Test Sends: We send a test proof to your inbox for final review on desktop and mobile.

• Scheduling: Once approved, we schedule the campaign to deploy at the optimal time for your audience.

Final Deliverables:

• One (1) fully staged and scheduled email campaign within your ESP.

• One (1) reusable template design left in your account for future use.

Priority Client Pricing: Are you a Priority Client retainer holder? Don’t forget to apply your exclusive code at checkout to receive 10% off this service.